High West Whiskey
BACKGROUND
High West Whiskey is a fierce defender of the West and American Prairie Reserve, with a mission to conserve the West and its creatures with every bottle of American Prairie Bourbon sold.
IDEA
High West Whiskey can’t do it alone, so we invite everyone in on helping conserve the wild west, creating a mobile game allowing players to guide the endangered pronghorn to safety against everything that threatens their safety.
With every gameplay, High West donated $1 to the American Prairie Reserve. Winners of the game were entered for a free trip to the High West Distillery in Park City, UT.
I OWE EVERYTHING TO
Production: MakeMePulse
Game: Superhero Cheesecake
Creative Director: Matt Rogers
Copywriter: Joy Barnett
Art Director: Robyn Yeh
RECOGNITION
theFWA
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