top of page
Aloha From Above Campaign
During the global pandemic, travel was unsafe, Hawai‘i banned visitors, and people were experiencing cabin fever. We created a beautiful game that enabled people to explore Hawai‘i from the comfort and safety of their own homes.
While our visitors played the game, searching for the letters of ALOHA, they also found Hawaii's favorite destinations that would make for a perfect itinerary for when they were ready to travel. A few lucky winners got to win some tickets to Hawai‘i as well.
Couldn't have done this without:
-
Agency: MullenLowe X Superhero Cheesecake
-
Creative Director: Matt Rogers
-
Copywriter: Ruth Kwan
-
Art Director: Me
Awards:
TheFWA
Awwwards
Desktop Access Here >
Introduction
Retargeting
Game Entry Point
End of Sweepstakes
bottom of page